Meet our experts working behind the scenes.
Kevin M. Foley – Co-Founder & CEO
Kevin has more than 25 years of marketing, operations and technology experience including the development and implementation of analytics driven strategic marketing plans and customer relationship management infrastructures for several Fortune 1000 companies. Prior to forming Splash Analytics he spent 12 years at ACCENT Marketing Services where he served in a number of roles including President and CEO, Chief Information Officer, Chief Operating Officer and Executive VP of Marketing and Sales.
Kevin started his career by spending 8 years with GE in various engineering, operations, IT, finance, and management roles. He was trained in Six Sigma and ISO 9001 standards.
Kevin received his Bachelor of Science in Electrical Engineering from the University of Kentucky. He has served on several boards of directors, is a native of Louisville, KY and resides there with his wife and two children.
Bob Doligale – Co-Founder & President
Bob has over 25 years of firsthand entrepreneurial experience creating and building companies. He is a strong proponent of corporate culture centered around staying client-focused and continually providing incremental value to customer relationships.
Bob began his career with GE in the Manufacturing Management Program. He spent 7 years in various engineering, finance, and operations management positions before leaving to co-found ACCENT Marketing Services in 1994.
Bob also served as the President of the Board for WaterStep, an international water relief organization, and he is currently on the board of Best Buddies Kentucky. Bob received a Bachelor of Science in Mechanical Engineering from the University of Illinois and an MBA from Bellarmine University. Originally from Chicago, Bob moved to Louisville in 1988 where he lives with his wife and four children.
Ryan Mitcham – Vice President, Analytics and Strategy
Ryan has over 20 years of statistical modeling and analysis experience in many industry verticals. His previous roles at ACCENT Marketing and Communefx gave him responsibility for all predictive modeling, hypothesis testing, and trend analysis for the company’s direct mail, call center and email programs. His expertise lies in the application and strategic use of advanced statistical techniques in consumer marketing. In 2010, his modeling application for the Whirlpool Extended Warranty Division won 1st Place in the NCDM Excellence Award for Analytics and Modeling Applications. Ryan speaks regularly on the DMA circuit and has had many articles featured in marketing publications like CRM Magazine and 1to1 Loyalty.
Ryan holds a B.S. degree in Economics with a minor in Statistics from the University of Louisville, a Master’s degree in applied Statistics from Penn State University, and a PhD (ABD) in Applied Statistics at Penn State University. He lives in Louisville with his wife and two children.
Brandon Metzger – Vice President, Marketing Analytics
Brandon has over 15 years of experience in the database analytics space, focusing primarily on predictive analytics within the home appliance retail and manufacturing industry for clients such as General Electric, Maytag, Whirlpool Corporation, Sears, Lowe’s, and The Home Depot. His expertise includes predictive modeling, forecasting, and multivariate test design and analysis. He is well versed in multiple statistical programming software packages, including SAS, SPSS, and R, among others. While with ACCENT Marketing, he was the 2010 Employee of the Year in their Performance Marketing division for results achieved due to his predictive modeling work. He is also a member of the American Statistical Association.
Brandon graduated Magna Cum Laude from Bellarmine University, in Louisville, KY, with a B.A. in Economics along with minors in Business Administration and Health Care. He also holds a Master’s degree in Applied Statistics from Penn State University.
Emily Spurlock – Sr. Data Scientist
Emily has 9 years experience in data analysis and research for the Commonwealth of Kentucky.
The last 7 years were spent working for the Legislative Research Commission, first as an Economist then as the Director of Research for the Office of Education Accountability. She has extensive experience in SAS.
Emily graduated Summa Cum Laude from Eastern Kentucky University with a B.A. in Economics and a Business minor. She also holds a Master’s degree in Economics from the University of Kentucky. She lives in Lawrenceburg, KY with her husband and two children.
Robert Kahne – Data Scientist
Robert has worked with data and statistics since starting his career in 2011. His previous roles in the health care industry prepared him to work with special classes of data that require specific security and special care. Robert has worked with several different regression and classification modeling techniques, and is particularly skilled at data engineering and visualization.
Robert holds a Master’s Degree in Public Policy from the Martin School at the University of Kentucky as well as Bachelor of Arts Degrees in Political Science and Economics from the University of Kentucky. Robert is a core member of the Civic Data Alliance, serves on the board of Highland Community Ministries, and helped to found the Louisville R Stats Meetup.
Dylan Hart – Data Scientist
Dylan has over 3 years of analytics experience working with non-profit and Fortune 1000 companies. Prior to joining Splash, he had internships at the Cato Institute and Brown-Forman. He is accustomed to supporting analytics projects across the entire life cycle, but is particularly skilled at creating actionable data visualizations. Two of his most used tools are Tableau and R but he is actively learning new tools and techniques.
Dylan graduated Magna Cum Laude from Bellarmine University with a B.S. in Actuarial Science and Economics.
Tracie Matheis – Database Marketing Strategist
Tracie brings years of database marketing experience to Splash Analytics. She joined our team after spending 8 years in healthcare at Humana, and most recently worked as the director of CRM at CafePress. Her expertise includes campaign strategy, predictive modeling, customer segmentation, paid search and online display advertising.
Tracie holds a B.A. degree in Marketing from Eastern Kentucky University. She lives in Louisville with her husband and two children.
Adam Sampson – Data Scientist
Adam has 11 years of experience in science based problem solving. He developed and performed tests of new aircraft systems in the Air Force for 4 years. After that he spent 7 years at GE Appliances as a supplier quality engineering making improvements to processes through LEAN / Six Sigma methodologies.
Adam is well versed in R, Tableau, and several other programming and software packages.
Adam holds a Master of Business Administration and a Master of Science in Analytics. He also holds a Bachelor of Science in Electrical and Electronic Engineering. He lives in Louisville with his wife.
William George – Data Scientist
William has 7 years of data analytics and research experience. In his previous roles as a data analyst at Bellarmine University and Republic Bank, he utilized his passion for investigating and interpreting data to help various clients solve business problems creatively. He studied statistical modeling and machine learning at Bellarmine University and routinely uses R and Tableau.
William graduated from Centre College with a Bachelor of Science in Psychology before earning a Master of Science in Analytics at Bellarmine University.
William lives in Louisville with his wife and their dog, Mousa.
Josh Cochran – Data Scientist
Josh has experience using analytics to serve a variety of industries. Prior to joining Splash, Josh gained valuable experience through his internships with Valvoline, Toyota, and Farm Credit. During those assignments he developed ways to automate data management processes, leveraged data to identify business operations issues and recommended solutions, created dashboards to facilitate corporate decision-making, and presented on how to utilize R packages. He also served in an IT security role while with Deloitte Advisory.
He is an active member of his church, where among many other things, he has volunteered his data skills to provide statistical analysis of survey results.
Josh graduated Summa Cum Laude from the University of Kentucky with a B.S. in Accounting.
Daniel Waters – Data Scientist
Prior to joining Splash, Daniel spent 4 years as a commodity analyst at Schneider Electric. There he developed and maintained forecasts for energy commodity prices, including electricity, coal, and carbon. He has been an R practitioner since 2012 and excels at combining industry expertise with quantitative solutions to solve the problem at hand. Outside the office, Daniel serves on the board of Louisville Association of Community Economics (LACE), which is working to open a grocery store to address food insecurity in Louisville.
Daniel holds a Master’s Degree in Applied Economics from Oregon State University and a B.S. in Economics from Centre College. He lives in Louisville with his wife Sarah and their daughter Ruthie.